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HITCHCOCK RETROSPECTIVE
These were the mock-up for an ad campaign promoting an online exhibition of the film posters of Alfred Hitchcock that I created while studying at Parsons. Rather than use the art from the original posters, I chose to use iconic images from a few of his films and show them in sort of a retro-pop art style that took a cue from Saul Bass's opening credits of PSYCHO. The last poster, including an image of Hitchcock himself, was an alternate idea that I like, but the bold, bright colors with the striking individual images as a series ultimately won.
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